Save Money with State Farm Nation Rewards®

State Farm Nation Rewards (SFNR)* may have a deal for you whether you're shopping for the holidays or needing retail therapy.

This online shopping and loyalty rewards program offers members discounts, weekly deals and local offers from more than 350 retail stores and restaurants in the U.S. A weekly email is sent to registered SFNR members with the latest updates on new and limited–time offers. Targeted marketing efforts to existing customers will begin in the fourth quarter of this year.

Launched in September, SFNR helps provide added value to customers. The program is a way to improve retention and possibly attract new customers with discounts for online shopping. Links to "Get a Quote" and "Find an Agent" appear at the top of all SFNR site pages. Ultimately, this strengthens the value proposition and relevance of establishing relationships with State Farm®.

The site allows shoppers to search for specific products or view a list of retailers and money-saving offers.

"We know loyalty and rewards programs are appealing to consumers. State Farm Nation Rewards is another way we can reinforce the value of doing business with us," said Donna Trana, Assistant Vice President — Marketing. "Our goal is to reach all customer segments by leveraging the State Farm brand, as well as a variety of relationships with popular merchants to provide unique discounts and special offers."

SFNR is like the U.S. Discount Program, as it provides discounts for State Farm employees, retirees and agents. But SFNR offers more. These discounts are available to anyone; family members, friends and basically any consumer who is looking for a good deal.

Three steps will put participants on the path to shopping:

  • Register: Become a member of the SFNR program in one of two ways:
    • Existing State Farm customers can access SFNR through their "My Accounts" page on They can click the shopping bag icon on the "My Accounts" page to link to SFNR and begin shopping.
    • Non-State Farm customers and prospects, or customers who do not wish to register their State Farm account(s) on, can follow the registration prompts on the SFNR site.
    • Agents and employees are eligible to participate by using their personal e-mail address.
  • Shop: Once enrolled, shoppers can search by product, category or store for access to offers on deals such as: all exclusives, local offers in select cities, free shipping offers, daily deals, etc. Once a shopper selects a product or offer, they can review its details.
  • Buy: Purchase transactions will take place on the websites of the retailers. Most retailers accept all major credit cards; some accept other forms of payment, such as PayPal.

*SFNR is not available in Canada.

To access State Farm Nation Rewards, State Farm customers can begin shopping by going to the "My Accounts" page of® and clicking on the red shopping bag. Non-customers can go to

For more information about SFNR, view the State Farm Nation Rewards site.